Asthmapolis, this simple yet powerful platform is an excellent example of the new, patient-centered healthcare paradigm. Its core is a GPS mounted rescue inhaler, which sends a signal to an external server with the exact time and location of use. This allows patients to track their attacks, physicians to monitor their patients’ symptoms, epidemiologists to observe prevalence and scientists to explore spatial and temporal disease patterns. All with unprecedented objectivity and accuracy. Sounds too good? Well, there is still the FDA, CDER, ICSAS, EMA.